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Thinking preferences

Herrmann HBDI Assessment (Thinking Styles & Whole Brain Model)

Explore how you prefer to process information, solve problems, communicate, and collaborate. This independent assessment draws on the Herrmann Whole Brain model’s four thinking preferences. Allow approximately 20–25 minutes. Your one-time purchase includes an immediate thinking profile and lifetime access to a report you can revisit as your work and roles evolve.

One-time purchaseLifetime report access
See pricing & what’s included

An independent, framework-based assessment for personal insight.

20–25 minutesEstimated completion time
Immediate resultsReport after completion
Lifetime report accessIncluded with your purchase
What it measures

Different approaches. Shared possibilities.

The framework describes four thinking preferences. Each is a way of approaching information, tasks, and decisions; none is inherently better. You can draw on more than one, and a preference does not establish your ability. Reading them together can offer useful language for discussing how you work with others.

A

Analytical

A preference for logic, facts, evidence, and critical examination. You may want to understand the data behind a decision, test an explanation, or examine how a problem works before moving forward.

B

Practical

A preference for structure, organization, and detail. You may be drawn to clear processes, realistic plans, dependable routines, and understanding the steps required to turn an idea into a tangible result.

C

Relational

A preference for people, communication, and shared understanding. You may pay particular attention to how others feel, the quality of collaboration, and how a decision affects relationships within a group.

D

Experimental

A preference for possibilities, imagination, and the bigger picture. You may enjoy making connections, exploring alternatives, trying a new approach, or considering where an idea could lead in the future.

What’s in your report

A profile that starts better conversations.

Your report shows the four thinking preferences together, including your dominant and secondary preferences. The accompanying explanations help you connect the profile with approaches you recognize in meetings, learning, problem solving, and everyday decisions. The aim is to make differences easier to discuss.

01

Four-part thinking profile

See analytical, practical, relational, and experimental preferences together.

02

Primary and secondary preferences

Explore the combination of approaches you tend to favor.

03

Context for development

Reflect on communication, collaboration, and different ways to approach a task.

One person may begin with evidence and alternatives; a colleague may first want a clear process or a conversation about people. Discuss what the task needs. The profile does not rank colleagues, prove competence, or prescribe who should hold a role.

INSIDE BRAINIllustrative report

Your thinking, in perspective.

Herrmann HBDI · Fictional example

050100
Analytical82
Practical61
Relational67
Experimental79

Illustrative preference scores · 0–100

Reading this example

Analytical and Experimental preferences lead this example. They describe favored approaches, not a ranking of intelligence or job performance.

Fictional values, not a real result. This example does not establish your own profile.
Who it helps

Find your starting point.

For people who want a clearer understanding of their approach to work, learning, and collaboration.

Professionals

Reflect on the preferences you bring to communication, problem solving, and decisions at work.

Teams

Develop shared language for different approaches and discuss where friction or misunderstanding arises.

Trainers, coaches & HR

Bring structured reflection into development conversations and learning activities.

Leaders

Consider how your approach affects collaboration and how other perspectives can contribute.

When you need a different assessmentThis is not an ability test, a hiring screen, or the original licensed HBDI instrument. A preference profile should not determine someone’s suitability for a job.

Why take this assessment

Understand the difference. Improve the conversation.

Recognize the approaches you naturally reach for, appreciate the ways other people work, and experiment with how you communicate an idea or organize a group task.

  • Understand preferences in work and learning
  • Appreciate different perspectives in a team
  • Adapt communication to the task and audience
  • Bring self-awareness into ongoing development
How it works

From your first question to your report.

  1. 01

    Answer about your preferences

    Complete a self-administered assessment based on the Whole Brain model’s four thinking preferences. Respond to what feels natural in your own experience, rather than an ideal professional persona.

  2. 02

    Allow 20–25 minutes

    Choose a quiet setting and work through the questions in one sitting. No special preparation is needed; take time to read and reflect before choosing your responses.

  3. 03

    Read your thinking profile

    Results appear immediately after completion, with dominant and secondary preferences explained in your personal report. The single one-time fee includes lifetime report access for future reflection.

An informed choice

What this is
and is not.

Developed with specialist oversight, this assessment offers personal insight when completed at home. An unsupervised result is not an official or licensed result. For formal use, a qualified specialist must supervise and interpret the assessment; acceptance depends on the receiving organization’s requirements.

This independent profile explores thinking preferences; it is not a measure of ability or the original licensed HBDI instrument. HBDI® and Whole Brain® are trademarks of Herrmann Global.

Pricing

Make room for another perspective.

One-time payment in USD, with lifetime access to your report.

Herrmann / HBDI

$99.00USD · one time

Your purchase includes

  • Self-administered online assessment
  • Four thinking preferences in one profile
  • Dominant and secondary preferences
  • Explanations for personal and professional reflection
  • Immediate results and lifetime report access
Preview the report
Refunds & support

Questions about your purchase? Review the terms or contact Inside Brain.

Read the full terms
Before you begin

Common questions.

What is the HBDI or Whole Brain model?

The Herrmann Whole Brain model describes analytical, practical, relational, and experimental thinking preferences. Inside Brain’s independent assessment uses this framework for reflection about work, learning, and communication. A preference describes an approach you may favor; it does not show how capable you are at a task.

How long does it take to get my results?

Your results are generated immediately after completion. The thinking profile includes your dominant and secondary preferences, with explanations to help you consider them together. Your one-time purchase includes lifetime report access, so you can return to the profile when reflecting on a project, role, or development conversation.

Is this a proctored exam?

No. You complete the assessment yourself, following the online instructions. It is intended for personal and professional reflection, and there is no preferred combination to aim for. It is separate from the original licensed HBDI instrument and should not be treated as an ability or intelligence test.

Can I take the test more than once?

Yes, the site allows retakes. Your responses may vary as you gain experience or take on different roles. Compare any profiles in context rather than treating a change as proof of improvement or decline. Lifetime access to a report does not itself include unlimited paid reassessments.

What do I need to prepare?

No special preparation or materials are required. Set aside approximately 20–25 minutes in a quiet space and answer according to your natural preferences. Complete the assessment in one sitting when possible, giving yourself time to reflect instead of choosing what you think someone else expects.

Content author: PhD, Farah Y.
Director of Assessment & Psychological Measurement
About Inside Brain
Herrmann HBDI

Map how you think.